The High-End experience for real electronic music lovers
Music, creativity and technology are gathered together in this unique event
Barcelona’s annual appointment with the very best electronic music from the Sonar Festival has once again been a success. On its 22nd edition, this flagship festival gathered over 119,000 attendees, with another 200,000 estimated to have been following via streaming broadcast, numbers that are far from the “barely” 6,000 that attended its first edition.
The Festival, that boasts over 150 performances, is currently held at two simultaneous locations, with the Montjuic area holding Sonar by Day. Instead, Sonar By Night takes place at the Gran Via area, next to Barcelona’s major exhibition center.
You might be wondering: What does Trovel have to do with all of this?
Trovel has actively participated in the set up of both of the festival areas, creating and managing VIP entertainment areas on both Sonar festival locations. On these convenient and creatively decorated spots, guests can relax, have fun and... Why not? Network and do business.
Although it remains true to its roots, the Sonar Festival aims to add new innovative proposals every year. One of these goals is to make Sonar a hub for business and technological networking. For example, Sonar+D, that located at Sonar byDay, is a space dedicated to new technologies and supported by Barcelona’s Town Hall. There are also PRO areas, that are reserved to the more than 3,000 professionals from all over the World that attend the festival.
Trovel has collaborated with the festival organizers in order to set up these PRO areas. Trovel has provided its expertise in the organization of high profile events to design a comfortable and festive atmosphere for Sonar’s PRO spaces, so that socialization and professional networking is surrounded by a relaxed and casual setting.